Gen3 Marketing (Gen3) is an award-winning global digital marketing agency, as well as the largest standalone affiliate and partner marketing agency in the world. Brands rely on Gen3 Marketing for innovative affiliate, influencer, paid media, and SEO services to grow their business using results-driven, data-oriented solutions. Headquartered in Blue Bell, Pennsylvania, Gen3 boasts a strong presence across the USA, Canada, and Europe with over 200 professionals spanning six continents.
NewsFor the fifth year in a row, Gen3 Marketing (including OPM Pros) has secured a Top 10 spot in the Affiliate Marketing category of the Digital Commerce 360 “2021 Leading Vendors Report,” appearing as the #1 affiliate marketing agency and #6 overall after top...
NewsBLUE BELL, Pa. – Gen3 Marketing (“Gen3”) is pleased to announce the acquisition of Optimus Performance Marketing (“Optimus-PM”). Based in Plymouth, UK and founded in 2006, Optimus-PM is an industry-leading affiliate marketing agency with an unparalleled reputation...
Blog PostEveryone understands what "buy now, pay later" means. It’s an idea that goes back millenia. The real question is why it’s back in the headlines and what that means for brands.The answer is the recent rise of third-party Buy Now/Pay Later platforms that allow...
NewsBLUE BELL, Pa. – Gen3 Marketing has been shortlisted in three categories for the 14th Annual International Performance Marketing Awards, including “Best Agency,” “Best Managed Affiliate Programme,” and “Best Paid Search Campaign.” The International Performance...
Blog PostInfluencer marketing can be a powerful tool for increasing brand awareness and attracting engaged consumers.In order to make the most of your affiliate marketing efforts, it's important to understand \who influencers are and what they do. A recent definition...
Blog PostA positive, service-led culture is at the heart of what makes Gen3 special. We don't just serve up first-rate affiliate marketing programs to our clients, we also team up as a company to serve our communities. We see it as a crucial part of our culture.Part...
NewsBLUE BELL, Pa. – Gen3 Marketing’s management team is excited to introduce an expansion to its PPC management service, now featuring Amazon Advertising campaign management. The company’s recent acquisition of ThePerformanceCompany.com included the addition of...
Blog PostIt goes without saying that no one saw this one coming."Back to School in a Pandemic" wasn't a blog post we would have foreseen needing to write a year ago, but we're here to help clue you in to how COVID-19 is shaping BTS trends—and what you can do to...
Blog PostTM+ campaigns can be a boon for advertisers. However, like any marketing technique, it takes a solid understanding to extract the maximum benefits.TM+, or "Trademark plus" is when publishers bid to use an advertiser's name plus another keyword. This usually...