Celebrated as Best Full-Funnel Strategy in 2024, this campaign drove brand awareness and growth through strategic data use.Gen3 Marketing received the award for "Best Full-Funnel Strategy" at the Global Performance Marketing Awards 2024 for a successful partnership...
Fueling Meaningful ConnectionsRakuten Optimism 2024 lived up to its promise of fostering ‘meaningful connections’ as Rakuten Rewards, Rakuten Advertising, and other Rakuten brands brought together over a thousand attendees in Carlsbad. The conference, which took place...
Nikki Yorgiadis joins the Performance Marketing Associations Webinar to discuss the rise of Buy Now Pay Later in AffiliateEarlier this month, Nikki Yorgiadis, Gen3 Marketing’s head of Publisher Development, participated in a guest panel for the Performance Marketing...
Gen3 Marketing is proud to announce our remarkable achievement of securing 10 nominations on this year’s US Partnership Awards shortlist.In March, as the affiliate marketing calendar progresses, the award season begins to gain momentum. Gen3 Marketing has received...
The annual conference, renowned as the largest performance marketing event, sets the tone for the affiliate marketing calendar, and this year was no exception.The Gen3 Marketing team kicked off the year with a bang, at the Affiliate Summit West in Las Vegas. One of...
We are thrilled to announce the much-anticipated return of Gen3's renowned networking event, PareshConnect, to kick off 2024 at the largest performance marketing conference, Affiliate Summit West, in Las Vegas!Reflecting on the success of 2023, PareshConnect marked...
For the eighth consecutive year, Gen3 Marketing is delighted to announce its inclusion among the top vendors in the affiliate marketing category in the Digital Commerce 360 2024 Leading Vendors Report. Formerly recognized as Internet Retailer, Digital Commerce 360...
The team is thrilled to announce our upcoming participation at CJU23, set to take place in the beautiful city of Santa Barbara. As we eagerly anticipate this two-day event, we are excited to share details about our team members who will be attending and highlight a...
Blog PostAs affiliate marketing moves center stage, Gen3 Marketing’s novel research study examines the complete channel landscape, from consumer shopping behavior to advertiser activities – and provides actionable insights for brand and performance marketers to...
Blog PostIn January, the industry gathered at Affiliate Summit West in Las Vegas. Fast-forward seven months, and with visits to various cities including Miami, London, and Chicago, as well as winning a prestigious Agency of the Year award along the way, Gen3 Marketing...
Blog PostIt feels like a lifetime time ago when affiliate conferences had to pause due to the pandemic. Now, more than ever, people in this industry realize how essential these events are for building friendships and professional connections with networks, publishers,...
Blog PostThe publisher development department at Gen3 Marketing is a recent addition aimed to support and enhance the continuously growing nature of our agency. The department actively fosters and strengthens affiliate partner relationships by nurturing long-term...
Blog PostJuneteenth, first celebrated in Galveston, Texas, on June 19, 1865, marks the freedom of enslaved people after the U.S. Civil War and President Abraham Lincoln's Emancipation Proclamation. For 157 years, African American communities have embraced this...
NewsFrom Las Vegas to Miami, 2023 has already proven a busy year for the Gen3 team’s involvement at affiliate conferences. With PI Live Miami still fresh in the memory, April provides the UK team with their first outing of the year as they head to the stunning coastal...
NewsWeather in the low 80’s, chilled networking vibes and two days of exquisite networking with thought leaders in the affiliate and partnership industry. PI Live arrives in Miami on April 2-4 with a full roster of expert panellists, the US Partnerships Awards, and of...
NewsGen3 Marketing Successfully Integrates Agencies, Introduces a Singular Brand BLUE BELL, Pa., February 1, 2023 (Newswire.com) - Gen3 Marketing, the largest independent affiliate marketing agency in the world, today announced the consolidation of all its agencies...
NewsFollowing the launch of impact.com’s Agency Partner Program, Gen3 Marketing have been awarded Diamond Level status, placing the Gen3 Group in the top tier level of this new initiative. The Agency Partner Program will provide agencies with referral opportunities,...
NewsGen3 Marketing is incredibly honored to have won Agency of the Year at the 2022 CJU Excellence Awards. This marks the second time in 2022 that one of the major industry platforms has awarded Gen3 the’ Agency of the Year’ status. The 23rd edition of the awards took...