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Blue Bell, PA – Gen3 Marketing (“Gen3”) is pleased to announce the acquisition of OPM Pros. Based in Montreal, Quebec, OPM Pros is a leading affiliate marketing agency serving clients across the U.S, Canada, and Europe. The acquisition combines two of the preeminent affiliate marketing agencies in North America. The combined business will leverage the people, technology, and best practices between the two organizations to bolster its existing industry-leading client services.

Gen3’s Co-Chief Executive Officers, Mike Tabasso and Andy Cantos, will lead the combined business and the co-founders of OPM Pros, Paresh Vadavia, and Sonny Lamba, will join the senior management team and continue in their day-to-day roles. “We couldn’t be more excited to combine the two leading affiliate marketing agencies and are excited about what the future holds for our collective clients and employees,” stated Mr. Tabasso. Mr. Cantos added, “Similar to Gen3, OPM Pros has a reputation of going above and beyond for its clients, and we are thrilled to have Sonny, Paresh, and the rest of the team as a part of the Gen3 family.”

Mr. Vadavia commented, “We have known Mike and Andy for as long as we have been working in affiliate marketing. Their superior integrity and client focus set the industry standard and we couldn’t think of better partners as we continue to grow our business”. Mr. Lamba added, “we are thrilled to have partnered with the Gen3 team to create the dominant affiliate marketing agency in North America and look forward to working together to optimize our clients’ affiliate marketing programs.”

If you have questions regarding this transaction, please email us at info@gen3marketing.com.

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