Blog Post

Gen3 Marketing set for groundbreaking moment at Affiliate Summit East
In January, the industry gathered at Affiliate Summit West in Las Vegas. Fast-forward seven months, and with visits to various cities including Miami, London, and Chicago, as well as winning a prestigious Agency of the Year award along the way, Gen3 Marketing is now fully prepared to make its mark in New York City during Affiliate Summit East.
New York City will transform into a bustling hub of affiliate activity from July 31 to August 1. During this time, there will be an extensive line-up of events including four distinct content tracks and over sixty informative sessions. These activities have been carefully curated with the goal of facilitating connections between attendees and providing insights on e-commerce, lead buyers, affiliates, and publishers.
Affiliate Summit East will witness another pivotal moment for Gen3 Marketing as Chief Growth Officer Kerry Curran takes to the stage as a keynote speaker to unveil Gen3’s first-to-market original research paper, titled The Co-Dependent Commerce Journey: Why Brands Need Affiliate More than Ever.
This groundbreaking, original research provides a first-time look at consumer dependence on affiliate publishers vs brand marketer digital investment prioritization. From inspiration to purchase, the opportunity to engage early and consistently depends on a robust and full-funnel affiliate strategy.
Kerry will take to the stage on Monday, July 31 from 12:15pm – Register now
Apart from the conference sessions, Affiliate Summit East also offers two full days dedicated to networking opportunities. Our award-winning team will be present and are eager to connect. If you plan on visiting New York City for the summit and wish to arrange a valuable face-to-face meeting with our team, we kindly encourage you to get in touch and schedule a meeting prior to the event.
Team members attending Affiliate Summit West include:
If you haven’t already registered for the event, there is still time. Register now
We look forward to seeing you in New York City.
More Blogs
B2B Affiliate Content Strategy: How Content Drives Partner Success
Learn how B2B affiliate content strategies like long-form guides, tutorials, and product reviews help generate higher-quality leads and improve partner success.The traditional model of B2C affiliate marketing relies on tracking links to record sales from specific...
Why Affiliate Marketing Teams Are Outgrowing Current Tools
Discover why modern affiliate marketing requires an operating system, not just a dashboard.Affiliate marketing is no longer a supporting channel. It has become one of the fastest-growing segments of digital marketing spend, earning a larger share of budget and a...
Affiliate Marketing in 2026: The Influence vs Tracking Paradox
An analysis of how fragmentation, AI, and MMM are reshaping affiliate measurement in 2026, and what brands must do to adapt.In 2026, affiliate marketing has run into an uncomfortable reality. On one hand, affiliate partnerships have never been more essential to the...
By 
