Blog Post

The publisher development department at Gen3 Marketing is a recent addition aimed to support and enhance the continuously growing nature of our agency. 

The department actively fosters and strengthens affiliate partner relationships by nurturing long-term partnerships, providing successful onboarding of new publishers, and maintaining connections with existing partners. Additionally, the team is dedicated to expanding its knowledge base and skillsets to further develop and streamline processes for the delivery team. 

This new initiative provides Gen3 Marketing with a unique repository of data for all publishers and facilitates a weekly forum for partners to showcase their work to Gen3’s global team.  

Spearheading the initiative is Nikki Yorgiadis, associate director at Gen3, who understands the significance of this new department and the importance it will provide for the Gen3 team and our clients!  

Nikki explains “Leading this department has been a true joy as I have been experiencing the true evolution of Gen3! This department allows us to foster deep relationships with our top partners, create new partnerships for the agency, and support our account leads through creative and unique ways. I thoroughly enjoy being a core representative for Gen3 during our conference appearances.” 

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