It’s where conversations are advanced, partnerships are strengthened, and plans are finalized ahead of the busiest quarter of the year.On October 21–22, PI LIVE Europe returns to Old Billingsgate in London. Recognized as the UK’s premier affiliate and performance...

Gen3 Marketing (Gen3) is an award-winning global digital marketing agency, as well as the largest standalone affiliate and partner marketing agency in the world. Brands rely on Gen3 Marketing for innovative affiliate, influencer, paid media, and SEO services to grow their business using results-driven, data-oriented solutions. Headquartered in Blue Bell, Pennsylvania, Gen3 boasts a strong presence across the USA, Canada, and Europe with over 200 professionals spanning six continents.
DealMaker Canada: Partnerships in Focus
Hosted at the Shangri-La, the event provided space for conversations that continue to shape how brands and publishers connect in this region.Rakuten Advertising’s DealMaker Canada returned to Toronto this September, bringing together advertisers, publishers, and...
CJU25 Reflections: Partnership, Performance, and a Night at the Wildcat
From September 8–11, CJ brought its annual CJU conference back to Santa Barbara. Inside CJU25 This year’s agenda balanced forward-looking strategy with practical sessions on the challenges facing partnership marketing today. Keynotes: CJ CEO Santi Pierini shared the...
Gen3 Marketing Expands Executive Leadership to Support Continued Growth
Newly appointed CSOO and CFO to lead delivery, operations, technology, finance, and HR in support of Gen3’s continued growth.Blue Bell, PA — Gen3 Marketing has announced two senior leadership appointments to support the company’s continued growth and innovation. Alex...
How AI SEO Helped a Global Apparel Brand Maximize Visibility in Google Search and Perplexity
How AI SEO helped a global apparel brand maximize visibility in Google Search and Perplexity.#1Google Search PositionThe ChallengeA heritage fashion and apparel brand synonymous with a key product partnered with Gen3 Marketing’s SEO experts to...
How a National Telecom Provider Expanded Customer Growth with a Full‑Funnel Affiliate Strategy
How a national telecom provider expanded customer growth with a full‑funnel affiliate strategy.120%CAC ReductionThe ChallengeA national telecom provider partnered with Gen3 to launch its first affiliate program, aiming to expand customer acquisition...
AI-Powered Affiliate Campaign Generates Sustained Growth for a Nutrition-Focused Brand
AI-powered affiliate campaign generates sustained growth for a nutrition-focused brand.+2K New Customers5x ROAS (Return on Ad Spend)+10MConsumer ProfilesThe ChallengeA forward-thinking company in the health and wellness industry sought to grow its...
Faux Floral Brand Achieves 1.6M+ Reach and 90+ UGC Posts Through Influencer Marketing
Faux floral brand achieves 1.6M+ reach and 90+ UGC posts through influencer marketing.1.6M+Users Reached19.3M+Collective Followers90+User-Generated PostsThe ChallengeThis boutique premium home decor brand, known for its high-quality faux floral...
Streaming Service Cuts Customer Acquisition Cost by 23% With Strategic Affiliate Model Optimization
Streaming service cuts customer acquisition cost by 23% with strategic affiliate model optimization.23%CAC Reduction+10%Trial-to-Paid Conversion Increase+1,500%Subscription GrowthThe ChallengeA US-based streaming service engaged Gen3 to solve a...