Gen3 Marketing (Gen3) stands at the forefront of global performance marketing, specializing in affiliate marketing, with nearly two decades of experience in developing full-funnel programs and implementing data-driven strategies for our clients. As the industry leader, Gen3 has established robust relationships with diverse partners, spanning mass media performance PR, and influencers, to traditional and non-traditional publishers. The most awarded affiliate marketing agency, Gen3 has been named Agency of the Year 14 times, most recently by CJ 2022, Rakuten 2022, AWIN ThinkTank 2023, and recognized in 2024 for the 8th consecutive year by Digital Commerce 360 as a Leading Vendor to the Top 1000 retailers.
P is for Performance The Gen3 Marketing team kicked off the year with a bang, at the Affiliate Summit West in Las Vegas. One of the standout features of the three-day expo was the expert panel discussion featuring Gen3 Marketing’s Chief Growth Officer, Kerry Curran,...
Seasons Greetings from the Gen3 Team To our valued partners and friends, we express our heartfelt gratitude for all we have achieved together in 2023, and we look forward to celebrating continued partnerships and shared successes in 2024 and beyond. 2023 proved to...
We are thrilled to announce the much-anticipated return of Gen3's renowned networking event, PareshConnect, to kick off 2024 at the largest performance marketing conference, Affiliate Summit West, in Las Vegas!Reflecting on the success of 2023, PareshConnect marked...
For the eighth consecutive year, Gen3 Marketing is delighted to announce its inclusion among the top vendors in the affiliate marketing category in the Digital Commerce 360 2024 Leading Vendors Report. Formerly recognized as Internet Retailer, Digital Commerce 360...
Actionable Insights - November 30, 2023Episode Thirteen: The Event of EventsOverviewIn this episode of Actionable Insights, Kerry Curran welcomes Heather James, the Event Director for Affiliate Summit, the world's largest event for the affiliate marketing industry. As...
Actionable Insights - November 22, 2023Episode Twelve: Planning to Pivot - Proactive and Reactive Strategies for Maximizing Holiday 2023OverviewIn this episode, titled "Planning to Pivot - Proactive and Reactive Strategies for Maximizing Holiday 2023," we are joined...
It's not too late for your Q4 sales! This month we're sharing hard-hitting, full-funnel, impactful tactics that you can still activate to maximize your holiday sales. Affiliate marketers can pivot quickly, expanding existing programs, launching new publishers, or...
Actionable Insights - November 14, 2023Episode Eleven: How to Align your Brand Strategy with Consumer Behavior to Drive SalesOverviewGen3 Marketing's special guest is Tiara Rea-Palmer, the Director of Partnerships at CouponFollow, with a wealth of experience in the...
Actionable Insights - November 6, 2023Episode Ten: Pay-per-outcome - The Seismic Shift in TV AdvertisingOverviewIntroducing episode ten of Gen3's "Actionable Insights" podcast featuring Vikki Danielson from TV Scientific. Discover how TV Scientific is revolutionizing...