Gen3 collaborates with leading beauty brand for cost-effective content.+230%Improvement Beyond Click Goal26%Total Incremental Revenue Contribution$5Return On Ad Spend (ROAS)The ChallengeA skincare and makeup brand approached Gen3 Marketing seeking to...
Gen3 Marketing (Gen3) stands at the forefront of global performance marketing, specializing in affiliate marketing, with nearly two decades of experience in developing full-funnel programs and implementing data-driven strategies for our clients. As the industry leader, Gen3 has established robust relationships with diverse partners, spanning mass media performance PR, and influencers, to traditional and non-traditional publishers. The most awarded affiliate marketing agency, Gen3 has been named Agency of the Year 14 times, most recently by CJ 2022, Rakuten 2022, AWIN ThinkTank 2023, and recognized in 2024 for the 8th consecutive year by Digital Commerce 360 as a Leading Vendor to the Top 1000 retailers.
How Gen3’s Strategic Finesse Reshaped a Beauty Brand’s Affiliate Campaign
How Gen3's strategic finesse reshaped a beauty brand's affiliate campaign.66%Cost Reduction (YoY)$12.53ROAS (USD)+101%ROAS Increase (YoY)The ChallengeThe brand set a goal to achieve a 10% contribution target while adapting to significant shifts...
How Gen3’s Targeted Approach Delivered Significant Growth and Engagement in a Competitive Beauty Market
How Gen3's targeted approach delivered significant growth and engagement in a competitive beauty market.+52.7%Revenue Increase (YoY)+10.4%Clicks Increase (YoY)+44.6%Orders Increase (YoY)The ChallengeExpanding into a competitive retail market demands...
How Gen3 Turned a Guitar Launch Into a Viral Sensation on TikTok
How Gen3 turned a guitar launch into a viral sensation on TikTok.323KViews17.5KLikes247Content SharesThe ChallengeWhen it came time to introduce a groundbreaking guitar series, Gen3 didn’t just strum along with conventional strategies; they...
Gen3 Marketing Wins Best Full-Funnel Strategy at GPMA 2024
Celebrated as Best Full-Funnel Strategy in 2024, this campaign drove brand awareness and growth through strategic data use.Gen3 Marketing received the award for "Best Full-Funnel Strategy" at the Global Performance Marketing Awards 2024 for a successful partnership...
The Best Affiliate Networks: A Comparison Guide for Brands
Choosing the right affiliate network is critical to the success of any affiliate marketing program. It can be a daunting task, but this guide will put you on the path to picking the best for your brand.With so many options, brands often find the affiliate network...
The Workplace Depot Sees +100% Conversion Lift Through Affiliate Programme Launch
The Workplace Depot sees +100% conversion lift through affiliate programme launch.+100%Conversion Uplift61%New Customer Acquisition100+Publishers OnboardedThe ChallengeThe Workplace Depot, a leading UK provider of industrial products, had over 30...
Boosting Growth and Engagement With Strategic Affiliate Marketing
Boosting growth and engagement with strategic affiliate marketing.2.6K%Lead Increase3.3K%Clicks Surge+3.7-pt.CVR ImprovementThe ChallengeBlockFi, a leading financial services company in the crypto space, faced a critical challenge: Expanding its...
Meaningful Connections at Rakuten Optimism 2024
Fueling Meaningful ConnectionsRakuten Optimism 2024 lived up to its promise of fostering ‘meaningful connections’ as Rakuten Rewards, Rakuten Advertising, and other Rakuten brands brought together over a thousand attendees in Carlsbad. The conference, which took place...