Affiliate marketing delivers a 12:1 ROI. The channel has grown to a $71 billion market with a 14% compound annual growth rate. And yet it still captures just 11% of the average marketing budget, with only 38% of marketers calling it a priority for driving sales and...

Jarrett Embry is a Senior Vice President at Gen3 Marketing, overseeing strategic initiatives for retail accounts. He graduated from the University of Delaware with dual degrees in business and economics in 1999. With over 20 years of experience in e-commerce and marketing, Jarrett has been with Gen3 since 2009, leveraging industry experience to support the development and evolution of Gen3’s delivery team.
12 Ways to Supercharge Your Coupon Marketing Strategy
Coupon marketing is an excellent way to drive conversions for your business. In this guide, we walk you through how to build a successful coupon marketing strategy.In today's competitive market, consumer attention is the coveted prize. While coupons have emerged as a...
19 Affiliate Marketing Examples To Inspire Your Next Campaign
Let these affiliate marketing examples inspire your next affiliate marketing campaign and help you drive higher ROI.Affiliate marketing is all around us. That Instagram post promoting a new ergonomic office space? That blog article with an embedded link to a product...
How to Build an Effective Affiliate Marketing Funnel
An affiliate marketing funnel is one of the most effective ways to attract leads and generate sales. Learn how to build a powerful funnel step-by-step.As the pace of online commerce accelerates, one channel stands out for its potential to drive performance-based...