Footwear Retailer​ Affiliate Program​

Leveraging Creator.co’s platform, Gen3 accomplished this goal by carefully selecting and engaging the most suitable content creators to be brand ambassadors. We activated hyper-targeted creators in three niches for UGC and ShoutOut campaigns.

Each influencer could choose any pair of shoes from curated collection created by the brand’s team:

The On-The-Go Creator: needs a versatile shoe that is comfortable and works with a variety of different outfits for her busy schedule. The Mom Creator: needs a supportive pair of shoes to get her through the busy day. The Active Creator: this creator is always doing some sort of movement, whether that is walking the dog, hiking, running, camping, etc. she therefore needs a shoe that is comfortable and supportive.