An apparel brand was looking to liquidate products that were no longer in high demand. The brand inquired if Gen3 could help sell those products within a 30-day window through the affiliate channel.
Gen3’s goal was to identify a daily deals site to work with on moving the excess inventory. Based on the previous experience and company’s best practices, we decided to work with Brad’s Deals. Since 2001, Brad’s Deals has been an online hub for consumers who are looking for the best sales and best prices on everything they buy.
Since daily deals’ sites audience is looking for the best of web bargains, the brand created a landing page specifically for those products – “Tees and Tops Under $20” and gave a vanity code on “Free Shipping on $29 Orders” to Brad’s Deals. The commission rate stayed the same, 6%.
Results – 2/11 to 2/18
Results – 3/16 to 3/22
See more case studies
OpportunityA strategy shift among a national children’s brand softened the available discounts used for the previous cadence of offers, which started to drive a YoY affiliate decline. The retailer was faced with promotional constraints which limited the number of...
ChallengeIntense competition in the LLC & Business Formation vertical led our client's top affiliates to consistently demand higher commissions, as competitors sought to lure them with higher rates. Despite our client offering a highly competitive commission rate...
ChallengeA children’s clothing brand was looking to grow and scale their affiliate program at a more efficient rate. A reliance was built on the brands top publishers, with 91% of the demand being driven tied to the top 10 publishers within the program. With having...
Looking for OPM Pros?
Gen3 Marketing is excited to announce the unification of all its acquisitions into a single entity. OPM Pros, AffiliateManager.com, Optimus-pm, and OAK Digital have united with Gen3 Marketing to form the largest independent affiliate agency in the world.
Through this integration, Gen3 Marketing will operate as a unified digital agency with a primary focus on the successful execution of affiliate partnerships and online marketing campaigns.
Now more than ever, our strategy will leverage proprietary data and established relationships to achieve industry-leading results.