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Gen3 Marketing Publisher Development

Gen3 Marketing Publisher Development

Blog PostThe publisher development department at Gen3 Marketing is a recent addition aimed to support and enhance the continuously growing nature of our agency.  The department actively fosters and strengthens affiliate partner relationships by nurturing long-term...

Gen3 Marketing observes Juneteenth

Gen3 Marketing observes Juneteenth

Blog PostJuneteenth, first celebrated in Galveston, Texas, on June 19, 1865, marks the freedom of enslaved people after the U.S. Civil War and President Abraham Lincoln's Emancipation Proclamation. For 157 years, African American communities have embraced this...

Stepping Up Together To Support Ukraine

Stepping Up Together To Support Ukraine

On February 24, 2022, the world watched in horror as the Russian government launched a military invasion in Ukraine that brought about the biggest humanitarian crisis in Europe since World War II. People’s lives were shattered, and they braced themselves with the sole...

PUBLISHER SPOTLIGHT 2: Giving Assistant

PUBLISHER SPOTLIGHT 2: Giving Assistant

Blog PostFor some time now, Gen3 has been doing work with a unique and good-hearted publisher called Giving Assistant.Giving Assistant is unique for its rewards program. Instead of offering the shopper personal rewards, they offer the shopper a chance to give back by...

PUBLISHER SPOTLIGHT 1: Meredith Corporation

PUBLISHER SPOTLIGHT 1: Meredith Corporation

Blog PostWhen's the last time you stood in line at a supermarket?It doesn't really matter where or when—chances are, as you waited, your eyes scanned a number of publications in the check-out aisle.Style, Real Simple, Shape, Health. All publications are owned and...

Trends to Watch in 2021

Trends to Watch in 2021

Blog PostAs COVID-19 restrictions start to lift and life, it seems, begins to reestablish a sense of normalcy, 2021 promises to be an exciting year for businesses across the economy. Almost certainly, however, COVID-19 has permanently altered certain shopping...

Optimus PM Joins Gen3 Group

Optimus PM Joins Gen3 Group

Blog PostBig news for the New Year! Gen3 is expanding to Europe with our acquisition of Optimus Performance Marketing (“Optimus”). Optimus joins Gen3 Marketing as our first European agency. Based in Plymouth, UK since its founding in 2006, Optimus is a top-flight...